published 08 June 2009

What's in a name?!

Behind ITUMELENG lies a lot.

So, my phone rings and in the chirpiest voice I answer, "Tumi, Hellu."

"Good day, is this Miss...*hesitation*...Ithu.....Ithulemeng Sedumi?"

At that very moment two things popped into my head and I didn't know if I should say them out loud:-
1. No 'mofo' this is Itumeleng Sedumedi
2. Are you South African?

With a strong sense of hesitation I open my mouth "How long have you been staying in South Africa?"

"Excuse me?", the gentleman asks.

"How long have you been staying in South Africa?", I repeated.

"All my life", he says and he rightfully sounds confused.

"What's your name?", I asked.

"Johan", my 'dear friend' responded.

"You are South African but can not pronounce and spell one of the most common setswana names - and you want to sell something to me?!".

*Beep, Beep, Beep* - he was gone.

It wasn't the first time someone was pronouncing my name like they have something stuck between their throat and tongue.

Here's a note to all my english speaking friends - it's offensive and it ain't right.

It's offensive because I get your name right and if I don't get it right the first time I'll try until I get it right. Do bear in mind that as much as my name is not in your first language - yours is not in my first language either - so maybe we need to apply the tit-for-tat rule.

Johann is no different from any white, indian and coloured South African who don't give a 'rat's arse' about black South African names, what they mean and how they are actually pronounced.

Anchors, Newsreaders, journalists, presenters and most english speaking radio and TV personalities seem to be under the impression that it's okay to mispronounce African names - like I said - It is not right, it's not fine and it's not acceptable.

I'm of the view that anyone who has the priviledge of imparting info, news, entertaimement and education on a medium that is as influential as radio or TV is obliged to know how to pronounce every name they have to read-out or speak about - PERIOD.

I was appauled recently, while watching the news on an indipendant 24 hour news channel, I heard an anchor linking to one of their journalists who was on stand-by - "Now we cross to e-news journalist Tumaole Moshlaodi standing outside......".
I mean 'COME-ON', the guys name is actually Tumaole Mohlaoli pronounced (Mohlaodi) and he is your coleague for heaven's sake.

Here is what is more upsetting about our brothers and sisters who do not pronounce African names right, it is not a matter of can not, it's a simple 'I don't care'.

French and Italian names are no less difficult than our own names. I mean cuppacino, pizza, magnifique, merci, champagne, menage trois and so many more names that come from countries beyond our borders are pronounced here with so much ease and confidence.

I am certain if I introduced myself to any english speaking individual as "Itumeleng, it's Italian for rose" they would so-know how to pronounce my name.

Half the time, the same people who "struggle" to pronouce names like Mbeki spend half their time trying to figure out how to correctly pronouce a name like Agliotti - while relevant figures like good old Thibos remain boMubeki.

Why on earth should anyone - black or white be reading any news bulletin on any media plarform if they don't know how to pronounce some of the most mentioned names on a daily basis. I mean I'd understand if you made the mistake of pronouncing Tlali Tlali - Tlali Tlali if we didn't know who that is - but anyone who is in the business of news should damn-well know that the NPA's spokesperson's name is pronounced Tladi Tladi. You should know by now that Mahlangu is Mahlangu and stop it with the Mashlangu nonsense. It's the reason why you have been entrusted with that duty (we hope), not because you look the part and not to patronise anyone.

It seems to me that while the South African English speaking community is less interested in pronouncing our names right - people who come from other countries are making more than an effort to get it right.
Take for example two of my friends from the US, Henry and Adam. I'm talking here about two white males who have only spent over 5 years in this country.
Adam for one knows HHP's songs - lyric for lyric - no pause. (HHP would be that famous motswana rapper/hip-hop artist whose work is primarily in setswana.)
Henry on the other hand speaks isizulu - properly. Not this "khunjani" nonsense.
I mean the one time we were in the hood he says to me "I don't get it, What does 'Siyabangena' mean because from where I'm sitting 'we are entering them' does not make any sense at all'. I can't even begin to explain just how impressed I was.

And then you find South Africans who've been singing the same tune since 'God knows when'. "Mina i...i...igama lami". Puleez - get over it already.

I was born in a setswana household, I went to a setswana school and I dream in setswana but my respect for other languages and names has never been determined by my home language.
So just in case you think it takes no effort for me to pronounce any english word or name - think again.

An even problem though - has got to be our black/african brothers and sisters who do not want to pronounce African names right more than our English speaking 'siblings'. I mean who said it's cool to sound so lost. What on earth is "Phelisa" when you know damn well that your mama named you Palesa and you know how to pronounce it but refuse to.
What is that? And what's the deal with everyone teaching kids how to speak English and English only when we should be taking it upon ourselves to teach our own to respect our tongues.
Every single person from my generation who has an African name is doing everything they can to give their names a cooler/american/english twist. boKatlego ke bo "Katz" boOfentse ke bo "Fancy", boSipho ke bo "Psyfo" and everyone whose name begins with a Mo is now a "Mo", I mean forget that your parents thought of a name as profound as Montshiwa or Modise or Motshedise - MO sounds cooler - does it? What's so nice about saying your own name wrong?

Poor next generation - I feel so sorry for them - who is going to teach them to uphold their roots? To take pride in these beautiful names? To know what thinking goes behind each and every African words.

Recently in New York, legendary author Ngugi wa Thiongo delivered a speech at the launch of his book 'Wizard of the Crow'. He had a lot to say about literature and African languages but the basis of this wordsmith's speech was - Africans not taking pride in their own languages. For the better part of his address - he looked and sounded angry.
He argued that black parents do any and everything to ensure that their children speak English at home, at school, at church and they don't care if they know a word of their mother-tongues.
He was right - and it's upsetting.
I mean how many people do you know in Jo'burg who have young ones who speak English 24/7 with a twang - nogal and can't utter a word of setswana or isizulu and happen to be black South Africans?

And to all those who think you are excused for pronouncing Vhenda, Xitsonga and Ndebele names incorrectly - think again - it ain't right. Just like seSotho le isiZulu those language groups are as South African as you and I.
And our brothers and sisters from other parts of the continent deserve as much respect as they give us and our names.
They are human, african and have blood flowing through their veins just like you and I.
Before you break your neck just to pronounce an american popstar's name right, why not start here at home and get the Ndivhuhos and Okwonkwos right.

It's upsetting when white people do it because they don't care about doing the right thing.
But it's annoying when black people do it just to fit in.
I mean look at it this way - where have you ever heard a white person at all trying to sound black/ghetto or african just to fit in? Where have you seen and Indian naming their children boSipho or Refilwe? We are the only people who do all we can to sound, look and act like others.

For heaven's sake, take a step back, take a good look at your surroundings and ask yourself if fitting-in is worth giving-up your identity?
Ask yourself - what's in your name?

Nna ke Itumeleng Sedumedi, gofejane ga Patjane le Manthana. Ke ngwana wa kwa bo Lerato, Kagiso le Nina, Ke kgabo-mokgatlha, Ke mmanago Mpho, Tsholanang, Kabo, Omphile le Oratile. Ke matlho masweu - ke nko sephara - ke mmala legala - ke montle e bile le bo eseng mang ba ipala mabalankwe, fa o ka mpona o ka nna mabele wa gasagana.

To cut a long story short - My name is Itumeleng Sedumedi, some call me TUMI not THUMI, not DUMI.
Behind that name lies reason, pride, meaning, identity and me.
So Please think about how you say my name - don't get it twisted. It's ITUMELENG.